{"id":10326,"date":"2023-03-16T09:18:57","date_gmt":"2023-03-16T08:18:57","guid":{"rendered":"http:\/\/dev.europatrad.eu\/marketing-communication-translation\/advertising-translation\/"},"modified":"2026-10-16T09:08:25","modified_gmt":"2026-10-16T07:08:25","slug":"advertising-translation","status":"publish","type":"page","link":"https:\/\/www.orkera.eu\/en\/marketing-communication-translation\/advertising-translation\/","title":{"rendered":"Advertising translation"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10326\" class=\"elementor elementor-10326 elementor-731\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e1d6648 bg_gris5 e-flex e-con-boxed e-con e-parent\" data-id=\"3e1d6648\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72266653 elementor-widget elementor-widget-breadcrumbs\" data-id=\"72266653\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/www.orkera.eu\/en\/\">Home<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b0a69fc ban_inte bg_color4 e-con-full e-flex e-con e-parent\" data-id=\"6b0a69fc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5379e5b7 e-con-full e-flex e-con e-child\" data-id=\"5379e5b7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c81cd56 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5c81cd56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-9e6a97d7-f9d0-414e-8682-6414caed2c38\" viewBox=\"0 0 77.43 77.67\"><path 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class=\"elementor-element elementor-element-39f93aa4 txt_blanc e-flex e-con-boxed e-con e-child\" data-id=\"39f93aa4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7128341c titre_2_1ligne txt_blanc elementor-widget elementor-widget-heading\" data-id=\"7128341c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><div class=\"titre_medium_cap\"><span style=\"line-height: 3.5em;color: white\">Advertising translation:  <\/span><\/div>  Enhance the global reach of your campaigns!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2152ee24 txt_blanc elementor-widget elementor-widget-text-editor\" data-id=\"2152ee24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Advertising translation is above all a question of <span class=\"txt_600\">emotions<\/span> and culture. Every message (slogan, tagline, hook, body copy, etc.) must <span class=\"txt_600\">retain the same meaning while maximising its emotional impact<\/span> on the target audience.<\/p><p>Far from being a word-for-word translation, this is all about transcreation, a skill requiring <span class=\"txt_600\">linguistic finesse<\/span> <span class=\"txt_600\">and sensitive writing<\/span>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d93134b btn_color1 elementor-widget elementor-widget-global elementor-global-10417 elementor-global-2576 elementor-widget-button\" data-id=\"5d93134b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.orkera.eu\/en\/translation-quote\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ask for a quote<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8602817 e-flex e-con-boxed e-con e-parent\" data-id=\"8602817\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddaa3be logo_clients elementor-widget elementor-widget-global elementor-global-10733 elementor-global-7301 elementor-widget-ucaddon_logo_carousel\" data-id=\"ddaa3be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_logo_carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Logo Carousel -->\n\t\t<link id='font-awesome-css' href='https:\/\/www.orkera.eu\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-all.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='font-awesome-4-shim-css' href='https:\/\/www.orkera.eu\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-v4-shims.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='owl-carousel-css' href='https:\/\/www.orkera.eu\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/owl-carousel-new\/assets\/owl.carousel.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Logo Carousel *\/\n\n#uc_logo_carousel_elementor_ddaa3be{\n  min-height:1px;\n}\n\n#uc_logo_carousel_elementor_ddaa3be *{\n  box-sizing:border-box;\n}\n\n#uc_logo_carousel_elementor_ddaa3be .owl-nav .owl-prev{\n    position:absolute;\n    left:-90px;\n    display:inline-block;\n    text-align:center;\n}\n#uc_logo_carousel_elementor_ddaa3be .owl-nav .owl-next{\n  position:absolute;\n    right:-90px;\n  display:inline-block;\n  text-align:center;\n}\n\n\n#uc_logo_carousel_elementor_ddaa3be .owl-dots {\noverflow:hidden;\ndisplay:none !important;\ntext-align:center;\n}\n\n#uc_logo_carousel_elementor_ddaa3be .owl-dot {\nborder-radius:50%;\ndisplay:inline-block;\n}\n\n\n#uc_logo_carousel_elementor_ddaa3be{\n\ttext-align: center;\n  position:relative;\n}\n#uc_logo_carousel_elementor_ddaa3be .uc_logo_carousel_holder{\n    display:flex;\n    align-items: center;\n    justify-content:center;\n    flex-wrap: wrap;\n    width: 100%;\n}\n#uc_logo_carousel_elementor_ddaa3be .uc_logo_carousel_holder a\n{height:100%;\n    width: 100%;\n  display:flex;\n  align-items: center;\n    justify-content:center;\n}\n\n#uc_logo_carousel_elementor_ddaa3be  img{\n    height:100%;\n    width: 100%;\n    object-fit: contain;\n    max-width: 160px;\n    max-height: 70px;\n    filter: grayscale(100%);\n}\n#uc_logo_carousel_elementor_ddaa3be  img:hover{\n  \tfilter: grayscale(0%);\n    transition: 0.3s\n}\n\n\n\n<\/style>\n\n<div class=\"uc_logo_carousel\"  style=\"direction:ltr;\">\n   <div class=\"uc_carousel owl-carousel owl-theme \" id=\"uc_logo_carousel_elementor_ddaa3be\" >\n   \t\t<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/acwa-robotics.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/acwa-robotics.png\" alt=\"acwa-robotics\" width=\"400\" height=\"83\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/apf-pool.jpeg\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/apf-pool.jpeg\" alt=\"apf-pool\" width=\"1024\" height=\"267\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/babymoov.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/babymoov.png\" alt=\"babymoov\" width=\"719\" height=\"347\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/desjoyaux.webp\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/desjoyaux.webp\" alt=\"desjoyaux\" width=\"224\" height=\"117\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/dim.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/dim.png\" alt=\"dim\" width=\"130\" height=\"46\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/exakis-nelite.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/exakis-nelite.png\" alt=\"exakis-nelite\" width=\"1700\" height=\"502\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/kiabi.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/kiabi.png\" alt=\"kiabi\" width=\"1920\" height=\"823\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/le-temps-des-cerises.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/le-temps-des-cerises.png\" alt=\"le-temps-des-cerises\" width=\"342\" height=\"192\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/12\/mas-seeds-logo.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/12\/mas-seeds-logo.png\" alt=\"mas_seeds_logo\" width=\"1200\" height=\"217\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/maytronics.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/maytronics.png\" alt=\"maytronics\" width=\"261\" height=\"72\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/next-pool.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/next-pool.png\" alt=\"next-pool\" width=\"1920\" height=\"653\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n<div>\n    \n    <div class=\"uc_logo_carousel_holder ue-item\">\n          <a href=\"#\" >\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/10\/pneus-online.png\"  src=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/10\/pneus-online.png\" alt=\"pneus-online\" width=\"1200\" height=\"262\" >\n          <\/a>\n    <\/div>\n\t\n      \n<\/div>\n\n   <\/div>\t\n<\/div>\n<!-- end Logo Carousel -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-84141b1 e-flex e-con-boxed e-con e-parent\" data-id=\"84141b1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a7a9cb1 titre_2_2lignes_inte elementor-widget elementor-widget-heading\" data-id=\"a7a9cb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mastering the art of <span>advertising translation<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e29a7fd e-flex e-con-boxed e-con e-parent\" data-id=\"e29a7fd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-040f7b4 e-con-full e-flex e-con e-child\" data-id=\"040f7b4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0557728 titre_medium elementor-widget elementor-widget-text-editor\" data-id=\"0557728\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Advertising is the art of capturing attention and evoking emotion. When targeting an international audience, <strong>advertising translation<\/strong> helps convey your message <span class=\"txt_600\">powerfully<\/span> and <span class=\"txt_600\">authentically<\/span>.<\/p><p>Orkera uses translators with extensive <span class=\"txt_600\">experience of copywriting in their native language<\/span>. Their literary and creative skills are combined with their expertise in linguistics and <span class=\"txt_600 txt_color1\" style=\"text-decoration: underline;\"><a href=\"https:\/\/www.orkera.eu\/en\/marketing-communication-translation\/\">marketing translation<\/a><\/span>. They strive to transfer the message from one language to another while preserving the original editorial style and tone.  <\/p><p>As an advertising translation service provider, we work alongside clients to gain an <span class=\"txt_600\">understanding of the context, intention and desired tone of the message<\/span>.<\/p><p>For example, when translating a baseline, <span class=\"txt_600\">we often provide several versions<\/span>, explaining the nuances of the message, tone, choice of terminology in each one. This approach also avoids cultural faux-pas. And by discussing the various nuances, we can create a baseline in the target language that is both accurate and effective!  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ccfc0ed e-con-full e-flex e-con e-parent\" data-id=\"ccfc0ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1078657 elementor-widget elementor-widget-template\" data-id=\"1078657\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"20361\" class=\"elementor elementor-20361 elementor-19307 elementor-19307\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7857a55f e-con-full e-flex e-con e-parent\" data-id=\"7857a55f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44a4bc1e titre_2 txt_blanc elementor-widget elementor-widget-heading\" data-id=\"44a4bc1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">What are your language projects?  <\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d2f69a6 titre_sub txt_blanc elementor-widget elementor-widget-heading\" data-id=\"5d2f69a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Let\u2019s work together to develop your multilingual strategy<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-191a5fb4 btn_color1 btn_bandeau elementor-mobile_extra-align-center elementor-widget elementor-widget-global elementor-global-10427 elementor-global-2613 elementor-global-2613 elementor-widget-button\" data-id=\"191a5fb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/orkera.pipedrive.com\/scheduler\/5RRqPvce\/rendez-vous\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Your bespoke support<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-731e575a e-flex e-con-boxed e-con e-parent\" data-id=\"731e575a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1af33ee5 titre_1_inte elementor-widget elementor-widget-heading\" data-id=\"1af33ee5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9a6ef9 e-flex e-con-boxed e-con e-parent\" data-id=\"c9a6ef9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d36a9d  bloc_faq elementor-widget elementor-widget-accordion\" data-id=\"9d36a9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1641\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1641\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What types of content do you translate for advertising?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1641\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1641\"><p>Our advertising translation services cover showcase websites, advertising posters, flyers and leaflets, promotional videos, web banners, sponsored social media posts, landing pages, and much more.  <\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1642\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1642\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How much time does an advertising translation take?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1642\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1642\"><p>Translation speed is directly proportional to the complexity of the source text and the quality requirement.<\/p>\n<p>Turnaround times can range from 24 hours to several days. Whatever the content format and expected quality level, our quotes systematically state the time required for the translation. On top of that, extra time may be required to finalise the layout and secure approval of the translation.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1643\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1643\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Why does advertising translation require an editorial approach?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1643\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1643\"><p>Advertising translation aims to preserve the meaning of the message and maximise its emotional impact on the target audience, while taking emotional and cultural factors into account.<\/p>\n<p>An approach involving <a href=\"https:\/\/www.orkera.eu\/en\/translation-solutions\/editorial-translation\/\">editorial translation<\/a> or even transcreation is necessary, as it allows for a creative and nuanced adaptation of the content, ensuring that the message is relevant and impactful for the local audience.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1644\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1644\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How can you ensure that an advertising translation is effective?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1644\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1644\"><p>A successful translation relies on bilingual experts who have a thorough understanding of cultural and marketing nuances. The aim is to maximise engagement while retaining the essence of the brand.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1645\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1645\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How should cultural nuances be handled in advertising translations?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1645\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1645\"><p>Each translation is tailored to local cultural sensitivities, adjusting the tone, style or even the visual content to ensure the message is relevant and well-received.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1646\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-1646\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"uuid-f0ed4996-9b27-4c4c-9164-482718cd258f\" viewBox=\"0 0 11.79 17.87\"><path id=\"uuid-4fad5240-6ed6-4f61-ab86-113eb4d04834\" d=\"m3.63,17.48c-.54.53-1.4.53-1.93,0l-1.29-1.26c-.52-.5-.54-1.33-.04-1.86.01-.01.03-.03.04-.04l5.5-5.39L.4,3.55c-.52-.5-.54-1.33-.04-1.86.01-.01.02-.02.04-.04L1.69.39C2.23-.13,3.09-.13,3.63.39l7.76,7.59c.53.5.55,1.34.04,1.86-.01.01-.02.02-.03.04l-7.77,7.59Z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Why is advertising translation important?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1646\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-1646\"><p>Advertising translation requires far more than just a literal translation. It aims to adapt a marketing message to a new culture in order to maximise its impact, while respecting the emotions and values the brand wishes to convey.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What types of content do you translate for advertising?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Our advertising translation services cover showcase websites, advertising posters, flyers and leaflets, promotional videos, web banners, sponsored social media posts, landing pages, and much more.  <\\\/p>\\n\"}},{\"@type\":\"Question\",\"name\":\"How much time does an advertising translation take?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Translation speed is directly proportional to the complexity of the source text and the quality requirement.<\\\/p>\\n<p>Turnaround times can range from 24 hours to several days. 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It aims to adapt a marketing message to a new culture in order to maximise its impact, while respecting the emotions and values the brand wishes to convey.<\\\/p>\\n\"}}]}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Advertising translation: Enhance the global reach of your campaigns! Advertising translation is above all a question of emotions and culture. Every message (slogan, tagline, hook, body copy, etc.) must retain the same meaning while maximising its emotional impact on the target audience. Far from being a word-for-word translation, this is all about transcreation, a skill [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"parent":10291,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10326","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Advertising translation and transcreation service provider - Orkera<\/title>\n<meta name=\"description\" content=\"Orkera provides advertising translations and transcreation services in all languages for your baselines, slogans or body copy\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.orkera.eu\/en\/marketing-communication-translation\/advertising-translation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Advertising translation and transcreation service provider - Orkera\" \/>\n<meta property=\"og:description\" content=\"Orkera provides advertising translations and transcreation services in all languages for your baselines, slogans or body copy\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.orkera.eu\/en\/marketing-communication-translation\/advertising-translation\/\" \/>\n<meta property=\"og:site_name\" content=\"Orkera\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-16T07:08:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.orkera.eu\/wp-content\/uploads\/2023\/07\/acwa-robotics.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"11 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Advertising translation and transcreation service provider - Orkera","description":"Orkera provides advertising translations and transcreation services in all languages for your baselines, slogans or body copy","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.orkera.eu\/en\/marketing-communication-translation\/advertising-translation\/","og_locale":"en_US","og_type":"article","og_title":"Advertising translation and transcreation service provider - 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