E-commerce translation: Translation services for e-commerce and online stores
Fast production, high volumes, several languages at the same time: e-commerce websites are complex projects. They also require constant updating.
Another challenge is that sales are directly proportional to the quality of translations and the respect shown for the cultural specificities of target markets. Several studies have shown that offering a correctly described product in the buyer’s native language increases sales by 50-70%.
E-commerce translation requires in-depth technical knowledge of the platforms and CMS used for direct connection to them.
Access to translation solutions tailored to each situation is essential: high volume and high speed for some content, or extreme accuracy for peak SEO.
Increase your average basket size through effective localisation
Localising an e-commerce site involves more than simply replacing words between one language and another; it requires a thorough understanding of local preferences and careful cultural adaptation. Effective localisation of your online store is essential for enhancing your brand image, boosting sales and improving the customer experience.
By using AI translation tools via CMS APIs, it is possible to quickly translate content into several languages. However, B2C manufacturers and e-tailers are significantly increasing their conversion rates by investing in professional translation solutions and services, which allows them to win over buyers, improve perceived quality and boost customer satisfaction.
“Human-in-the-loop” translation services are an investment that quickly pays off through increased sales driven by significant improvements in customer satisfaction and perceived quality.
Are you looking for performance? We’ll work with you to build the right strategies, using the right level of translation solutions for each content or product category. SEO translation is integrated from the outset when building a global localisation strategy for your e-commerce sites tailored to each target market.
Optimise e-commerce translation costs with our methods
Orkera boasts years of experience translating content for B2C markets. By working with us, you can set up processes that help you keep costs down and speed up roll-out. By anticipating future updates and maximising the reuse of existing translations, we help clients achieve significant long-term savings.
Orkera e-commerce translation agency advises you on how to leverage your existing translated content in order to reach your international audience. We will help you find the best solutions for the effective digital integration of your content.
Connect your CMS solutions and catalogues to our translation services
Selecting and integrating content for translation is easy: Orkera harnesses its tools and expertise to directly connect your CMS and content management tools with its translation management solutions. Shopify, Magento, PrestaShop, Akeneo, not forgetting WooCommerce, WordPress or Drupal: we find the best connectors.
Publishing translated product data sheets, catalogues and metadata on your own websites or on marketplaces like Amazon or Cdiscount is also much easier.
Be on time to sell
Thanks to ISO 9001-compliant project management and the technical expertise of our localisation engineers, we deliver over 98% of our projects on time. The time saved translates into increased sales. Trust us to speed up your product time to market and boost your international turnover!
What are your language projects?
FAQs
What types of content do you translate for an e-commerce site?
Our e-commerce translation services cover product descriptions, marketing content, legal notices, privacy policies, terms and conditions, FAQs, customer reviews and testimonials, promotional videos and tutorials, and much more.
Which CMS platforms are compatible with your translation management solutions?
Our translation management solutions can integrate with the most widely used CMS platforms (WooCommerce, Drupal, Magento, Shopify, PrestaShop, Akeneo, etc.) as well as online marketplaces (Amazon, Cdiscount, etc.).
How much does it cost to translate an e-commerce site?
Our pricing system is based on the number of words on the translated pages of your website.
We reduce the cost of translations with our CAT software, which uses translation memories to avoid re-translating previously translated content and detects repetitions on your website pages. This allows us to offer you shorter turnaround times and consistent translations.
For our regular clients, we use translation memories as a reference for every new order. Prices also depend on the chosen translation solution, which is tailored to the content and use context.
How long does it take to translate an e-commerce site?
Translation speed depends directly on the complexity of the website and the translation solution used.
Depending on the quality requirements and the number of pages to be translated, turnaround times can range from several days to several weeks. Whatever the CMS used and the level of quality expected, our quotes systematically state the time required for the translation.
Translation turnaround times are given in the presentation of our solutions. Then there’s the time it takes to get the translations approved before they’re posted on the website.
How should I translate the product descriptions on my e-commerce site?
For the translation of your product listings, our translation management solutions are directly integrated with your CMS to make it easier to update your product information in all languages on your website, as well as across different marketplaces.
How can I improve the SEO of my e-commerce site?
Before translating your website, start by carrying out keyword research and selecting the most relevant keywords for the translation. Make sure you create new content or adapt your existing content to your target markets.
Orkera can help you with this. Contact us for a free quote.
Which is the best translation solution for an e-commerce site?
Orkera offers a range of translation solutions for e-commerce tailored to different types of content and use context. We provide advice and listen to your needs to help you confidently choose the best solution. Reach out to us to book a free audit.
What are the most commonly used languages for e-commerce sites?
Although more than half of all websites are in English, 76% of online shoppers prefer to shop in their native language. To boost your visibility and drive international sales, prioritise the languages of your target markets when localising your e-commerce site.